Project — 001
On × Post Archive Faction.
A 16-second film set in the world of On × Post Archive Faction (PAF): a free run across the mountain pastures of the Dolomites in the golden evening light.
View the project- Brand
- On × Post Archive Faction
- Type
- Brand film
- Studio
- Hide&Sick
- Year
- 2026
- Services
- Creative AI Design · Post-production · Motion
- Formats
- 4:3 film (16 s)





Project — 002
Balenciaga — Spike Bowl.
A campaign around the Balenciaga Spike Bowl, staged as an artefact of menace and beauty. From a doberman among the sheep to the polished steel of the object itself, the film turns the bowl into a relic of bite, weight and silver.
- Brand
- Balenciaga
- Type
- Object campaign
- Studio
- Hide&Sick
- Year
- 2026
- Services
- Creative AI Design · Post-production · Motion
- Formats
- Object film (10 s), 7 editorial stills







Project — 003
Loewe — 001 Man.
A quiet, tactile film around Loewe 001 Man, built on the fragrance's contrast between soft masculinity and raw nature. Weathered wood, blue tulips, thorned vines and broken stone share the frame with the bottle, so the scent feels found, not manufactured.
- Brand
- Loewe
- Type
- Fragrance campaign
- Studio
- Hide&Sick
- Year
- 2026
- Services
- Creative AI Design · Post-production · Motion
- Formats
- Film (15 s), 6 editorial stills






Project — 004
Jacquemus — Le Grand Chiquito.
A sun-drenched still life around Jacquemus' Le Grand Chiquito, staging the house's icon bag in the South of France summer it seems made for. Lemons, striped deckchairs, beach towels and quiet dunes: an ode to the Provençal imagination at the heart of the brand.
- Brand
- Jacquemus
- Type
- Still life campaign
- Studio
- Hide&Sick
- Year
- 2026
- Services
- Creative AI Design · Post-production · Motion
- Formats
- Film (15 s), 6 editorial stills






Project — 005
Rimowa — Original Check-in.
Two FOOH films around the Rimowa Original Check-in, shown at an impossible scale: a giant case on an airport runway, then a fleet of them on the Seine. A playful, social-first stunt built to travel through feeds.
View the project- Brand
- Rimowa
- Type
- FOOH
- Studio
- Hide&Sick
- Year
- 2026
- Services
- Creative AI Design · Post-production · Motion
- Formats
- Two vertical FOOH films (8 s and 6 s)
Index
Manifesto · Hide&Sick
We are an independent creative AI design studio based in Paris, crafting brands, motion & 3D for clients we believe in.
Journal
All articles
· 4 min read
AI fragrance campaign: our method, from brief to stills
How to produce an AI fragrance campaign without betraying the bottle or the brand: our five-step method, from the brief to the final stills.

· 3 min read
What is FOOH? Faux out-of-home, explained with examples
FOOH, or faux out-of-home, shows a product at impossible scale in a real place. Definition, brand examples, how it is made with AI and the rules to know.
New project?